Ask successful online
business owners, and they’ll quickly tell you there are certain
things that are imperative in order to reach your business
goals. Some of the common responses to the question "How do you
thrive online?" are: dedication, organization, perseverance, and
street smarts. But what’s love got to do with it?
Everything! The number one factor stated in regard
to success online is "loving what you do." There are several
reasons this is important. The first deals with the very nature
of online business.
Burn Out
Most Web startups work practically 24 hours a day.
Every spare moment is devoted to nurturing the new business. If
you don’t absolutely love what you do, you’ll quickly burn out.
Frustration, aggravation, and fatigue will set in and -
before you realize it - you’re on your way out.
Perseverance
Love of what you do also comes into play with regard
to perseverance. Those who can’t wait to begin work every day
are more likely to persevere in down times than those who only
do the work to get a paycheck.
Without a love for what you do, you are more likely
to jump ship during rough times, reducing your chances for
success.
Dedication
Dedication is only present when certain emotions are
present. People will be dedicated when they have loyalty toward
someone or something. People will be dedicated when they are
feeling greed and want to achieve a reward. And people will be
dedicated when they love someone or something.
Without some emotional backing, dedication is just
another word. And unless you have dedication for your online
business, it’s just going to be something else to do.
Street Smarts
Everybody knows that experience is the best teacher.
And just how do you get experience? By living life online and
taking chances. But how likely are you to take chances and gain
the street smarts you need if you don’t love what you do? Not
very!
Gaining that vital real-world experience you need to
succeed only happens when you persevere and are dedicated to
your business. That won’t happen unless you love what you
do.
Do you see a cycle here? Every element you need for
success has one central foundation... love. You must love what
you do in order to spend night and day building a prosperous
business. You must love what you do in order to survive the
tough times and gain the experience you need.
If you’ve been struggling with your online business,
I’ll give you a piece of advice. Look at what you’re doing. Do
you love it? If you could choose anything in the world to do,
would this be it? If not, you might be wise to re-evaluate your
online business. Making changes now could save you a lot of
trouble in the future.
If you *do* love what you do, I encourage you to
hold on. All the attributes I’ve listed above will help you
succeed if you stay focused and keep the fire alive.
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Diane Hughes is an
accomplished Internet entrepreneur and editor of the popular
ProBizTips Newsletter. Subscribe to her newsletter for more tips,
tricks, and secrets of the trade -- plus get HUNDREDS of eBooks,
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